A group of friends who got together over a summer break with a few beers joking about designing custom T-shirts and clothing.

The idea was to give people a little more autonomy (power and presence) over their casual attire. So many T-shirts are for example brand heavy (with just logo) that go simply to advertise a large conglomerate. There is no “me” or “personality” in wearing such a garment. You are simply paying, by owning the item, to advertise Nike or Adidas for example. The only benefit is to look the same as everyone else, if that’s what you like.

So a solution to the situation is to provide a customisable and creative option for people to wear clothing that means something more than brand corporate. It’s brand you. To achieve this we needed to provide an online sales opportunity.

So here we are, up and running with more T-shirts and custom clothing designs added weekly. Ok so there are over 1.5 billion websites globally to compete with in order to get noticed and garner a following. But life can be about adventure and giving things a go and so we have. We at frontspace hope you like the concept and see the potential in our creative offerings, which we are flexible enough to alter and customise on your behalf. Most importantly our concepts are as aforementioned all about “brand you” and come with a philosophical edge/attitude that we explicate in our blog. Happy browsing, shopping and wearing.